Andy Strote founded 3 successful creative agencies. In the past year, he took his experience & distilled it into his upcoming book: "How to Start a Successful Creative Agency". In this Episode, we discuss the differences between Professional Clients & Amateur Clients, how to create long-term relationships with your 'Business Friends,' his ideation process, as well as the DOs and DON'Ts of starting a Creative Agency the right way.
Follow Andy on Twitter: https://twitter.com/StroteBook
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Dr. Lance Cummings is an associate professor in the Professional Writing program at the University of North Carolina Wilmington where he researches and teaches...